Our Story.

We are Julian and Niklas and we are cousins. We had been dreaming about creating our own clothes for years before we finally had the opportunity to do so by meeting the right people. Nudged by our grandfather, who used to own and manage his own clothing brand for decades, existential was born.

existential is about minimalist and distinctive designs with a touch of luxury and full attention to detail throughout the product line. Our goal is to offer easy to wear clothing for everyone everywhere. Our passion is reflected through everything we make. Fair production as well as a focus on sustainability are at the core of existential in both present day and for the future.

Ethical production

We care for the planet and the people behind our company. This is at the core of our business and partnership choices. From materials to manufacturers and volume of production.


Continuous improvement is what we strive for. We believe there is always an opportunity to make life a little better and this belief guides our daily business.

Diversity & Inclusion

We celebrate the uniqueness of each person in our world and that is why we are committed to collaborating with partners from all walks of life.